Fenty: Makeup Line and Sexy Lingerie to Luxury Fashion House

Fenty logo

Fenty logo

Rihanna has been making MAJOR moves over the past couple years. Although her fans have been anxious for release of new music from the superstar, her focus has been on building a long lasting brand.

In 2017, Fenty Beauty was released with its undisputed range of 40 (now 50) foundation shades. The most inclusive for the average cosmetic brand at that time. The foundation sold out several times and even the testers weren’t safe within multiple of its sales channels. Since Fenty Beauty’s inception, the brand has added additional products. From lip shades to eyeshadow palettes, the company has just about everything one could need and want.

Last March Fenty x Savage, a lingerie line, was released with 90 pieces which included lingerie, sleepwear, and accessories. From sexy teddies and garter belts to comfy bras and lounge wear, the line includes a full gamut of lingerie.

In two short years, Rihanna has managed to launch two very successful brands. However, we’ve recently learned that she’s far from done! The Barbadian superstar has partnered with LVMH’s Kendo to launch a full luxury fashion house. Based in Paris, the line will include ready-to-wear fashion, shoes, and accessories.

Fenty Beauty and Fenty x Savage have become favorites for many because of its inclusivity. The 50 foundation shades spoke volumes to mainstay cosmetic brands that have avoided the inclusion of darker skin tones. The same notion with a lingerie company who offers sexy options for bra sizes 32A to 44DD and other products in sizes XS to 3XL. Rihanna has ensured nobody is left out and we’re anticipating the same with Fenty, the fashion house.

The collection will debut Spring 2019. Stay tuned for more updates!

Brittany Watkins